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Copywriter - Direct Response and
Web Copy Specialist
I love to write stories, and I do it well, a gift from my Welsh ancestors. Born in Cardiff, Wales and raised in the Middle East, Africa and Europe—I came to the United States over twenty-five years ago to find fame and fortune.
In New York City, I used my storytelling gifts to land jobs in the United Nations and Corporate America. I earned a Bachelor of Science degree from Pace University and a Certificate in Fundraising Management from New York University. I studied direct response and web copywriting with AWAI—American Writers and Artists Institute.
To fund my studies and life, I worked in the public, private and non-profit sectors—general aviation, aircraft and boat charter, investment banking, real estate development, surveying/mapmaking, special events planning, and non-profit fundraising—I wrote about all of this and about my passions—sailing, kayaking, flying and gardening—to name a few.
Corporate America introduced me to the selling power of a well-written presentation, letter or brochure. This was a different kind of writing and it fascinated me. I kept track of the winners and losers and parsed the winners. I became the go to person when a salesman wanted a killer presentation.
My story-telling ability, rare among copywriters, enables me to connect with my client's readers in a compelling and persuasive way. I will listen to you talk about your organization and project then I will weave a story around your thoughts.
I am a professional businesswoman with many years of experience working in four countries on three continents. I understand how companies make money and why people spend money worldwide. My corporate life has indelibly imprinted punctuality and honoring deadlines into my psyche.
I will bring all of my experience and love of writing to your projects.
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