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Penny Thomas

Copywriter - Direct Response and
Web Copy Specialist

Penny Thomas by Vinnie AmesseI love to write stories, and I do it well, a gift from my Welsh ancestors. Born in Cardiff, Wales and raised in the Middle East, Africa and Europe—I came to the United States over twenty-five years ago to find fame and fortune.

In New York City, I used my storytelling gifts to land jobs in the United Nations and Corporate America. I earned a Bachelor of Science degree from Pace University and a Certificate in Fundraising Management from New York University. I studied direct response and web copywriting with AWAI—American Writers and Artists Institute.

To fund my studies and life, I worked in the public, private and non-profit sectors—general aviation, aircraft and boat charter, investment banking, real estate development, surveying/mapmaking, special events planning, and non-profit fundraising—I wrote about all of this and about my passions—sailing, kayaking, flying and gardening—to name a few.

Corporate America introduced me to the selling power of a well-written presentation, letter or brochure. This was a different kind of writing and it fascinated me. I kept track of the winners and losers and parsed the winners. I became the “go to” person when a salesman wanted a killer presentation.

My story-telling ability, rare among copywriters, enables me to connect with my client's readers in a compelling and persuasive way. I will listen to you talk about your organization and project – then I will weave a story around your thoughts.

I am a professional businesswoman with many years of experience working in four countries on three continents. I understand how companies make money and why people spend money – worldwide. My corporate life has indelibly imprinted punctuality and honoring deadlines into my psyche.

I will bring all of my experience and love of writing to your projects.

“Thank you so much for the wonderful job you did on our rock wall letter. The headline was ingenious and the copy represented our company’s voice and mission to a T!”

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© 2008 Penny Thomas, Copywriter • penny@pennythomas.com • (732) 549 0647
Photo by AmessePhoto.com